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Course: An Introduction to Content Strategy
Our core framework for building all digital strategies is called Content Strategy. This brief course gives you an introduction to the five components of the Content Strategy Framework. This framework will help you ensure that your digital presence is not just a broadcast, but a relational bridge that helps your audience take their next step toward Jesus.
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Introduction to Content Strategy
The Content Strategy Framework This course explains the foundation of digital ministry, helping you move from “broad sowing” to creating intentional, audience-centered user journeys. You’ll explore the five core components of the framework — Audience, Goal, Content, Distribution, and Analysis — and discover how they work together to guide people in their next spiritual step…